The Architecture of Taste: a challenging theme that demands the utmost from each contestant
Chocolate Masters, the international premium competition solely
dedicated to the art of chocolate, was born in 2005, after the
merger of "Le Grand Prix International de la Chocolaterie"
organised by Cacao Barry, and the "International Belgium Chocolate
Award" organised by Callebaut.
Since its creation, the World Chocolate Masters has been dedicated to specific themes: Surrealism, National Myths and Legends, Haute Couture, Quetzalcoatl.
The theme for 2013 was "the architecture of taste". It may seem a bit awkward to compare food with architecture. But if you take a minute to think about it, it quickly makes perfect sense. O yes, creating the world’s most iconic dishes, is as intense as imagining and desiging the world’s most remarkable buildings and landmarks. And when one talks to a chef, he will soon admit that creating a dish with the perfect ‘architecture’ doens’t happen overnight. It takes a long journey of trial and error to bring taste, contrast, texture, looks in perfect balance – a balance that in rare cases turns out to become a timeless masterpiece.